DeFi’s total value locked never reclaimed its 2021 peak, even after a full bull run. Ethena Labs founder Guy Young says that data point convinced him a neobank, not more DeFi growth, was the next move.

He lays out why he isn’t worried about Tether-backed Plasma competing for crypto’s existing users, and why he thinks crypto users are disloyal enough that a better yield can pull them away from any rival, including his own.

Host:

    • Laura Shin – Founder, CEO and Host of Unchained

Guest:

    • Guy Young – Founder and CEO of Ethena Labs

This clip is from a longer conversation on why Ethena built a neobank instead of waiting on DeFi. Full episode here.

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