Crypto exchange Coinbase plans to introduce both tokenized stocks and onchain prediction markets, as the firm looks to become an “everything exchange.”
The firm plans to roll out the new offerings to U.S. users first, followed by a gradual international rollout, Max Branzburg, vice president of product at Coinbase, told CNBC on Thursday.
CEO Brian Armstrong also elaborated on those plans during Coinbase’s Q2 earnings call, after the company missed Wall Street estimates and reported a significant decline in trading volume.
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The news came just a few hours after the U.S. Securities and Exchange Commission (SEC) unveiled Project Crypto.
Offering tokenized stocks would bring Coinbase into direct competition with platforms like Robinhood, eToro, and Kraken, which currently offer equities or fractional shares alongside crypto trading.
Similarly, by integrating onchain prediction markets, Coinbase sets itself apart in the U.S. by offering a feature typically found on decentralized platforms like Polymarket or Augur, but with the scale and compliance standards of a major exchange.
